I just learned a new phrase, "twitpitch". No it's not a cuss word. It is a new marketing term meaning to summarize your business into about 140 characters (20 words). Why? This is the maximum length for a message on Twitter. Check out the article.
No longer are sales gurus and entrepreneurs allowed to use the 2-minute "elevator speech". With the speed of technology you are lucky to get a 2-minute conversation. Now you need to hook investors with one sentence. Go figure!
Don't know what Twitter is? Why should you care? Check out this article in BusinessWeek.
Showing posts with label twitpitch. Show all posts
Showing posts with label twitpitch. Show all posts
Friday, July 11, 2008
Subscribe to:
Posts (Atom)
Posts
